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PRODUCER/DIRECTOR

From music videos to web series, Cali Green has helmed multiple productions.

PRODUCER/DIRECTOR HIGHLIGHTS

Cali has helmed production for clients including Sundance, Salesforce, Apollo Theater, director Ryan Coogler, director Ava DuVernay, and more. She has executive produced, written for, and sold series, music videos, and branded content.

 

BROADCAST PRODUCTION: Screen/Play & Apollo Theater Present: ‘House Party’ w/ Kid ‘N Play, DJ Cassidy & More
Created, Written, Directed, Executive Produced, and Co-Edited by Cali Green

Cali led Apollo’s first paid broadcast by presenting her concept series, Screen/Play, to celebrate House Party and its soundtrack. Originally a live event, the pandemic forced the production to become pre-taped digital segments. Producing a large-scale digital broadcast with a live event budget — all while wearing the hats of director, writer, producer, and editor — was no small feat. Courtesy of the talent roster and resourceful creativity, Cali delivered individual segments to Apollo for their team to present the broadcast event.

SHORT FILM: ‘We Are the Stories We Tell Ourselves’
Various interviewees
Executive Produced, Directed, and Edited by Cali Green

Cali executive produced, directed, and edited Part One of the short film series ‘We Are the Stories We Tell Ourselves.’

With a concept focused on gathering diverse voices to to discuss the importance of representation and true inclusion in storytelling, Cali collected videos from a variety of voices, including a Palestinian journalist, a Black woman educator, a Puerto Rican mother, and a highly successful actor from the LGBTQ community.

MUSIC VIDEO PRODUCTION: HELLA - White Dave
Executive Produced by Ryan Coogler + Cali Green
Produced by The Mill

Cali helmed all planning, scheduling, budget, and travel needs for this music video produced in collaboration with The Mill. Filmed at the Coogler family’s home in Richmond, CA and featuring an appearance from NFL star Marshawn Lynch, the utmost care and precision were necessary in this production. Location scouting, overseeing several crew including The Mill’s team of videographers and producers, and managing production schedules were all key aspects of this two-day shoot.

MUSIC VIDEO PRODUCTION: BANDS (NBA 2K17 Official Video) - White Dave
Executive Produced by Ryan Coogler
Produced by Cali Green
Directed by Aaron Covington

Cali managed all planning, scheduling, and budgets needed to create this music video from the NBA 2K17 video game soundtrack. Location scouting in L.A., talent management, musicians, a stylist, make-up artists, several crew including the videographer/editor, catering, and photographers were all among her responsibilities, along with handling production schedules, location agreements, talent releases, and on-site execution.

SERIES PRODUCTION: “Talking to Strangers” Pilot
Hosted by Hannibal Buress, Guest: Ahmir “Questlove” Thompson
Executive Produced by Cali Green

Cali executive produced and wrote for this web series with comedian Hannibal Buress titled “Talking To Strangers.” The proof-of-concept pilot featured Ahmir “Questlove” Thompson. With just this episode, Cali pitched the series to outlets and sites. It was first contracted by FUSE (where she secured guests and began writing for a contracted six episodes), and later by Funny or Die, before Hannibal’s schedule pulled him away from production in both instances.

BRANDED VIDEO PRODUCTION: Soundpapered - Robert Glasper Trio | A.T.L. content
Produced by Cali Green

Extensive planning, scheduling, and following a strict budget went into creating this branded video content, specified to be under two minutes. The concept was to share the musicians and the artwork in union to promote both for the client. Talent management, musicians, the artist hired to draw the images, a videographer/editor, and two photographers were all included in most phases. With production schedules, venue agreements, talent releases, and on-site execution, the project required two weeks to properly schedule and two video edits to meet the intended goal and client’s approval. Music licensing later became an unexpected issue, but not one that couldn’t be solved with the content Cali and her team had already captured. The video was published with copy and a photo gallery (found here).